Overview Section
You're probably here because:
Your members sign up, browse for a day or two, then disappear. You're losing people before they become paying customers because they don't see enough value fast enough.
What this addon does:
Reward members with bonus credits for completing their profile, staying active, and engaging with others. Those credits convert to real money they can spend on premium features — which keeps them coming back and trying paid options risk-free.
The outcome:
Members stick around 2-3× longer because they're earning rewards. When they spend those credits on premium features, they see the value and often convert to paying customers. You turn "browsers" into engaged members.
Why Bonuses Work
The psychology:
People hate empty states. An incomplete profile feels like wasted potential. Bonuses give them a reason to finish setup immediately instead of "doing it later" (which means never).
The retention hook:
"Come back tomorrow for your login bonus" creates a habit loop. By day 7, they're invested. By day 14, they're part of your community.
The conversion path:
Free credits let members test premium features without payment friction. Once they experience "see who liked you" or "unlimited messaging," many choose to pay rather than wait for more credits.
Key Features
■ Customizable reward triggers
You decide which actions earn bonuses and how many points each is worth:
Upload profile photo → 50 points
Complete profile 100% → 100 points
Log in 7 days straight → 200 points
Send 10 messages → 75 points
Participate in polls → 25 points
Birthday bonus → 150 points
Why this matters: Incentivize the behaviors that lead to matches and engagement, not just random activity.
■ Automatic conversion to site currency
Bonus points convert to your platform's currency automatically:
Default: 10 bonus points = $1 in site credits
Fully adjustable based on your pricing
Members use credits on any paid feature or service
Why this matters: Members experience premium features → see the value → upgrade to unlimited access.
■ Progress tracking for members
Each member sees their earned bonuses and available actions on their homepage:
"Complete your profile to earn 100 points"
"Log in tomorrow for 25 more points"
Visual progress bars create urgency
Why this matters: Clear goals = higher completion rates. Gamification works when progress is visible.
■ Mobile app integration
Reward members for downloading and using your mobile app:
"Log in via mobile to earn 50 bonus points"
Drives app downloads and daily mobile engagement
Works with both iOS and Android apps
Why this matters: Mobile users are 3-4× more active than web-only users. This bridges that gap.
Default Bonus Actions (Customizable)
Profile completion bonuses:
Upload main profile picture
Add location (country, region, city)
Fill out 100% of profile fields
Engagement bonuses:
Visit site X days in a row
Give likes to profiles, photos, videos
Send X messages in chat
Upload X photos/videos to gallery
Participate in X polls
Special bonuses:
Become Top User (featured member)
Birthday bonus (requires Birthdays addon)
Mobile app login
Add custom actions: Work with our Experts team to create bonuses for your unique features (expert@pilotgroup.eu)
Real-World Use Cases
Scenario 1: New member onboarding
Problem: 60% of signups never complete their profile.
Solution: "Earn 250 bonus points by completing your profile — that's enough for 3 days of Premium access."
Result: Profile completion jumps to 80%+ because there's immediate payoff.
Scenario 2: Daily active users
Problem: Members check in once, then ghost for weeks.
Solution: "Log in 7 days straight to earn 200 points + unlock streak achievements."
Result: Creates habit formation. Members return daily to maintain streaks.
Scenario 3: Feature discovery
Problem: Members don't know premium features exist.
Solution: "You earned 100 points — spend them to see who viewed your profile today!"
Result: Members try premium features risk-free, realize the value, upgrade for unlimited access.
Scenario 4: App downloads
Problem: Built mobile apps but adoption is low.
Solution: "Download our app and log in to earn 150 bonus points instantly."
Result: App downloads increase 40-60% within first month.
What Success Looks Like
For your business:
▲ 30-50% increase in profile completion rates
▲ 2-3× longer average session times
▲ 25-40% improvement in 7-day retention
▲ 15-20% more users trying premium features
↗ Higher conversion from free to paid (users who spend credits often upgrade)
For your members:
Feel rewarded for engagement, not just asked to pay
Discover premium features without payment risk
Stay motivated to complete profiles and return daily
Experience gamification that actually adds value
Technical Specs
Control center: Admin panel → Services → More matches → Bonuses (/admin/bonuses/index/)
Setup time: 30-45 minutes to configure your first bonus actions
Customization: Unlimited bonus types (default actions + custom via Experts team)
Currency conversion: Fully adjustable (default: 10 points = $1 equivalent)
Display: Member homepage shows earned + available bonuses with progress tracking
Integration: Works with existing Dating Pro payment system, mobile apps, and most addons
Required addons for certain bonuses:
Birthdays addon (for birthday bonuses)
Mobile apps (for mobile login bonuses)
Polls addon (for poll participation bonuses)
Perfect For
✓ New platforms trying to hit critical mass of engaged users
✓ Existing platforms with high signup but low completion/retention rates
✓ Sites with mobile apps wanting to drive downloads and usage
✓ Freemium models where you need users to experience premium before buying
✓ Competitive markets where members have many dating site options (bonuses create stickiness)
What This Costs vs What It Saves
The math:
Acquiring a new member costs $2-10 (ads, marketing). If they leave after 1 day, that's wasted.
This addon keeps them engaged longer and converts more into paying members. If it improves retention by just 30%, it pays for itself in saved acquisition costs within the first month.
ROI example:
1,000 signups/month × 30% better retention = 300 more active members
15% of those try premium via credits = 45 members
30% of those upgrade = 13 new paying members/month
At $20/month subscription = $260 additional monthly revenue
Addon pays for itself + generates profit
Click Add bonus and fill out the fields.
The list of available actions is limited by default, but you can think of new ones and expand it with the help of our Experts team.
The list of bonuses that one can earn and has already earned is displayed on the site member’s homepage:
What is the value of bonus points, when they are used for account payments? 1 bonus is 0.1 in the site's currency. The earned bonuses can be exchanged.
The Bonus add-on allows site members to receive bonus points for performing certain actions on the site and convert these points into real money.
FAQs
Q: Can I control how many points each action is worth?
A: Yes, completely customizable. Set different point values for different actions based on what matters most to your platform.
Q: What if I want to add bonus actions not in the default list?
A: Contact our Experts team (expert@pilotgroup.eu) and we'll add custom bonus triggers for your specific needs.
Q: Do bonus points expire?
A: You control expiration rules in admin settings. Can be set to never expire, or expire after X days of inactivity.
Q: Can members withdraw bonus credits as real cash?
A: No, bonus credits only work within your platform for premium features and services. This protects your revenue model.
Q: How do members see their bonuses?
A: A bonus widget appears on their homepage showing available bonuses, progress, and earned credits.
Q: Does this work with mobile apps?
A: Yes, fully integrated. You can even reward members specifically for using mobile apps to drive downloads.
Q: What if members abuse the system (create fake accounts to farm points)?
A: Built-in protections: bonuses tied to verified accounts, rate limiting on actions, and admin tools to monitor suspicious activity.
Q: Can I offer different bonuses to different user segments?
A: Currently bonuses are universal, but our Experts team can implement segmented bonuses as a custom modification.







